Content marketers and SEO specialists can learn about how SEO will change in 2017 by looking at how it shifted in 2016. Over the past year, there have been multiple changes that we can learn from, and lessons that can be used to improve SEO performance in 2017. We’re already a few months in and the lessons of 2016 show us a lot of what’s to come. Content Marketers Are Getting Better Content marketers are getting really good. In 2016, 62% of B2B content marketers and 63% of B2C content marketers reported that they had been ‘somewhat more successful’ or ‘more successful’ than a yearRead More →